Mayday? Not quite. Seven-year itch? Yes. Double or quit? Preferably the first, but can't do it alone.
TOOBs were conceived from 2007 onwards and introduced to the market in 2017, when I was 70. Seven years later, I’m hoping to ensure the continuity and growth of the business. Without a
successor or
partner, my planning horizon does not extend beyond the end of 2024.
It’s been an exciting late-in-life journey. While I saw the megatrend towards lighter gear early, modern Class D micro-amplifiers for guitars only started to make sense around 2016. My concept relies heavily on them, so Toobs could not have been introduced any earlier. After 7 years and some 750 cabinets, they still have no direct competition.
It would be a pity to remain just a footnote in the history of musical instruments amplification. Toob has become a recognized brand without mega-expenditure. One innovation after another has made life easier for the working musician.
While utter portability was my starting point, market success requires more: the sound. The 10”-12” Toobs, guitar and bass, are praised for clarity and omnidirectionality. The 6.5” Metros, introduced in 2020, have created a stage-worthy category of their own.
For the time being, it’s
business as usual. I have just topped up inventories of speakers and critical components. Toob will again have a stand at the
Helsinki Tonefest – Scandinavia’s largest guitar exhibition – on May 18. However, if you are contemplating a Toob or Metro, do not wait too long. Look at what we have on offer.
If you are interested in the business,
do not hesitate to contact me. Succession may take several forms: outright divestment, partnership, even licensing/franchising. This is not the place to get into details, but I’ll be happy to send further information on a confidential basis, subject to a non-disclosure agreement (NDA). Thank you for your interest!
Markku Pietinen
toobspeakers@gmail.com
+358 500 703 370